Justify Your Attendance

Need Approval to Attend?

Attending the World Perfumery Congress (WPC) is an investment in innovation, industry insight, and professional development. If you need approval from your manager or organization to attend, we've created a few simple tools to help you make the case.

Use the resources below to clearly communicate the value of attending WPC and how the experience will benefit your organization.

Make the Case for Attending

The World Perfumery Congress brings together fragrance creators, ingredient suppliers, technology innovators, and consumer brands from around the world. By attending, you'll gain valuable insights into emerging trends, new technologies, regulatory developments, and innovative ingredients shaping the future of fragrance.

To help streamline the approval process, we've created a customizable justification letter you can share with your manager outlining the business value of attending.

Plan Your Takeaways

One of the best ways to demonstrate the value of attending WPC is to share key insights with your team after the event.

Use our post-event report template to capture important learnings, new contacts, and ideas you can bring back to your organization.

Suggested Talking Points for Your Manager

When requesting approval, you may want to highlight how attending WPC can support your organization by:

• Discovering new fragrance ingredients and technologies
• Learning about emerging consumer and market trends
• Staying informed on regulatory and sustainability developments
• Building relationships with suppliers, partners, and industry leaders
• Bringing back insights that support product innovation and strategy

Join the Global Fragrance Community

Each edition of the World Perfumery Congress brings together professionals from across the fragrance ecosystem to exchange ideas, discover innovations, and shape the future of scent.

We look forward to welcoming you to Monterey, California | June 23-25, 2026.